Key Takeaway
Set up Claude as your plumbing business AI assistant. Custom instructions, trade-specific prompts and Xero integration — working in under 30 minutes.
The plumber who landed that boiler install before you even replied did not have a receptionist. He had a chatbot that already knew his prices, his tone, his standard warranty wording and the way he lays out a quote — so when the enquiry dropped at ten past seven, there was a polished reply sitting in his outbox before the kettle had boiled. That is the difference between using AI and setting up an AI worker. One you talk to from scratch every time. The other already knows your business.
This is the practical guide to building the second kind. No code, no developer, about an hour of setup, and the result is a single assistant you return to all day that drafts in your voice and stops you re-explaining your business twenty times a week. Here is exactly how to do it.
What an AI Worker Actually Is
A normal chatbot is a stranger you brief from zero on every conversation. You paste in your prices, remind it you are a plumber, tell it your tone, and only then does it produce something useful. Do that ten times a day and you have spent the time you were trying to save.
An AI worker is the same underlying tool — Claude or ChatGPT — but configured once with permanent instructions and a knowledge base about your firm. It remembers that you are a Gas Safe registered plumber and heating engineer in Bristol, that you charge £55 an hour, that you never quote a boiler install without a home survey, and that your customers are mostly homeowners who want plain English rather than manufacturer jargon. You open it, type "draft a reply to this enquiry," paste the message, and it answers the way you would — because you taught it once instead of every time.
It is not magic and it is not a replacement for you. It cannot commission a boiler, sign a Gas Safe certificate or diagnose a carbon monoxide leak. What it replaces is the part-time admin person you cannot quite justify hiring: the one who would draft your quotes, chase your invoices, tidy your job notes and answer the same three customer questions for the hundredth time.
Step 1: Choose Your Platform
Three realistic options, and for most plumbers the choice is easy.
Claude Projects is the one to start with. A "Project" is a workspace where you write custom instructions once and upload your own documents — price lists, terms, templates — that the assistant uses in every chat inside that project. It is part of Claude Pro, which is around £18 a month, or about £14 a month (£168 a year) if you pay for the year up front. The instructions field holds a serious amount of detail and you can upload your real paperwork, so the assistant genuinely knows your business rather than guessing.
ChatGPT Custom GPTs do much the same job and come with ChatGPT Plus, about £20 a month. If you already pay for ChatGPT and are comfortable in it, build there instead; the principles below transfer exactly.
The API route — wiring AI directly into your software — is more powerful and completely unnecessary for now. Ignore it until you have run a configured assistant for a few months and hit a wall. You will not hit it soon.
Pick one. Pay for one. You do not need both, and the differences between them matter far less than actually setting one up properly.
Step 2: Write Your System Prompt
The system prompt is the standing brief — the thing your assistant reads before every single reply. This is where most of the value lives, so spend twenty minutes on it. Open a new Claude Project, find the custom instructions box, and paste in something like this, edited for your business:
You are the office assistant for [Your Business], a Gas Safe registered
plumbing and heating contractor based in [town]. Gas Safe registration
number: [XXXXXX]. You help the owner with written admin only.
ABOUT THE BUSINESS:
- We do: boiler installs (gas and oil), boiler servicing, gas safety
certificates (CP12s), unvented hot water cylinder installs (G3
qualified), bathroom fits, leak repairs, powerflush, underfloor
heating, radiator installs, and general plumbing maintenance.
- Labour rate: £[55] an hour. Day rate: £[350]. Call-out: £[X].
- Area: [Bristol and 20 miles around].
- Customers: mostly homeowners and a growing number of landlords and
letting agents needing annual CP12s.
HOW I WORK:
- I never give a firm boiler install price without a home survey.
- I itemise labour and materials separately on every quote.
- Boiler quotes include: the boiler, flue, controls, system flush,
magnetic filter, Building Regs notification, and Benchmark
commissioning — all as separate lines.
- Tone: friendly, plain English, no jargon, no hard sell. Like a
trusted local tradesperson, not a corporate brand.
YOUR JOB:
- Draft quotes, emails, texts, job summaries, social posts and review
replies in my voice.
- Read and summarise long emails, statements and documents.
- Turn my rough notes into tidy customer-facing writing.
HARD RULES — NEVER BREAK THESE:
- NEVER invent prices, VAT figures or material costs. Leave anything I
haven't given as [SQUARE BRACKETS] for me to fill in.
- NEVER generate a Gas Safe certificate, CP12, Benchmark commissioning
form, or any gas safety documentation. These are legal documents tied
to my Gas Safe registration. You may draft a plain-English covering
note that goes alongside them, nothing more.
- NEVER diagnose a gas leak, carbon monoxide issue, or boiler fault as
certain from limited information. Always say where I'd need to
inspect on site.
- NEVER advise a customer to attempt any work on a gas appliance.
- If you're unsure, ask me rather than guessing.
Those hard rules are not optional padding. They are what keep the tool on the safe side of the line between admin help and professional liability. An assistant that drafts your covering letter is a gift. One that confidently invents a Gas Safe certificate is a disaster waiting to happen — and potentially illegal under the Gas Safety (Installation and Use) Regulations 1998. Spell out the boundary and it will respect it.
| Step | Action | Time |
|---|---|---|
| 1 | Choose your Claude plan (Pro recommended) | 5 min |
| 2 | Write your plumbing system prompt | 15 min |
| 3 | Load plumbing knowledge base documents | 10 min |
| 4 | Connect to your business tools | 15 min |
| 5 | Run your first daily workflow | 10 min |
Step 3: Load Your Knowledge Base
The system prompt tells the assistant how to behave. The knowledge base tells it the facts of your business. In Claude Projects you upload documents straight into the project, and the assistant draws on them in every chat. Spend half an hour gathering these:
Upload your current price list or rate card, even a rough one — it stops the assistant guessing numbers and means quotes come back closer to finished. Upload two or three real boiler install quotes you were proud of, so it can copy your structure and wording; this single step does more for the "sounds like me" problem than anything else. Add your standard terms and conditions, your guarantee wording (manufacturer warranty plus your own labour guarantee), and your payment terms, so every quote and invoice email carries the right small print without you pasting it in. Include a short FAQ — your answers to "do you do boiler installs," "can you fit an unvented cylinder," "how soon can you come for a leak," "do you cover my area," "what brands do you fit" — and the assistant will handle first-line enquiries in your exact words. Finally, drop in a list of the boiler brands and models you fit with their rough price brackets, so it never recommends a brand you do not install.
You do not need all of this on day one. Start with one good boiler quote and your rate card, and add the rest as you notice the gaps. Every document you add makes the next reply sharper.
Step 4: Connect It to Your Tools
This is the step people overcomplicate. You do not need a developer, and you do not need to integrate anything to get most of the value. Copy and paste between your assistant and Tradify (from £34 a month per user), Xero (from £33 a month for Standard), or your inbox is enough for the first few months — and it is what nearly every plumber using AI well actually does.


When you do want to go further, the no-code route is a tool such as Zapier or Make sitting between your apps. A typical setup: a new enquiry hits your contact form or inbox, the automation passes it to your AI assistant for a drafted reply, and the draft lands back in your inbox for you to check and send. Nothing goes out without your eyes on it. Another common one: when you mark a job complete in Tradify, the details get summarised into a customer job sheet automatically. These take an afternoon to build and there are step-by-step guides for each, but treat them as a phase two. The configured assistant on its own, driven by copy and paste, is where the hours come back first.
For invoicing and payment chasing, most plumbers I work with run GoCardless (1% + 20p per transaction, capped at £4) through Xero for direct debit collection. If you want your AI assistant to draft payment chaser emails, it can reference your GoCardless payment link so customers can pay in two clicks. Dext (£24 a month) is worth adding later for receipt capture — photograph a Plumbase or City Plumbing receipt on site, Dext reads it and pushes it into Xero, and your bookkeeper stops chasing you for paper invoices.
A word on data. Keep customer details light — first name and the job is plenty for a draft — and never paste in anything you would not want sitting on a third-party server, such as full card numbers. The assistant needs the shape of the job to write well, not a complete customer file.
Under 1 hour
Total setup time to get Claude running as your plumbing AI assistant
Step 5: Your Daily Workflow
Here is what it looks like once it is running, across a normal day.
Morning, in the van. Overnight enquiries have landed — two boiler quotes, a leak call-out, and a landlord asking about CP12 renewals on three properties. You open the assistant, paste the messages in, and ask it to sort them — emergency leak first, boiler enquiries second, the landlord admin after — and to draft a holding reply to each. Two minutes and your inbox is triaged before your first job, with replies ready to send from a traffic light.
Mid-morning, after a survey. You have just surveyed a combi-to-combi boiler swap in a three-bed semi. You scribble your notes: Vaillant ecoTEC plus 832, horizontal flue through the kitchen wall, magnetic filter, system powerflush, new room thermostat, one day's work. You paste them into the assistant and ask for an itemised quote in your voice. It comes back structured, warm and 90% done — boiler, flue kit, MagnaClean, controls, powerflush, labour, Building Regs notification and Benchmark commissioning, all as separate lines. You check the prices against your Wolseley or Plumbase account, fill the brackets, and send before you have packed the van. The quote that used to wait until the evening is gone by lunchtime.
Afternoon, between jobs. A landlord has three properties due their annual gas safety check. You give the assistant the addresses and dates and ask it to draft a covering note for each CP12, plus a polite chase to the letting agent for one that is overdue. It writes calm, professional notes in plain English — what was checked, that the appliances passed, what the landlord should keep on file — and a firm-but-fair chase referencing the Gas Safety (Installation and Use) Regulations 1998. The twenty minutes of letter-writing that would have eaten your evening never needs to happen.
End of day, on the sofa. Instead of the dreaded admin hour, you hand it the day's loose ends: chase the two overdue invoices with your GoCardless payment link, draft a job sheet for the leak repair you did this morning, write a social post about the boiler install you finished. Fifteen minutes and the unbillable evening work that used to swallow your night is done.
None of this replaces your judgement. You still set every price, make every safety call, commission every boiler and sign every Gas Safe certificate. What changes is that the writing and sorting and remembering — the part-time admin job hiding inside your business — now takes a fraction of the time, because you trained the assistant once instead of starting from scratch every single day.
Set yours up this week. An hour now buys back an evening a week for the rest of the year. Pair it with the full automation stack and the entire business runs with minimal manual admin.
Related guides: If you found this useful, see our guide on Tradify to Xero in 15 Minutes: The Step-by-Step Integration Guide for UK Plumbers (2026) and Best Plumbing Job Management Software UK: 5 Tools Compared for 2026.
Set up your AI worker this week and reply telling me how it went — what it nailed, and where it fell short. I read every reply, and the rough edges you find are exactly what I write about next.